---
title: Digital touchpoints
intro: All current XSERIES digital touchpoints (Instagram, Threads, YouTube, GOERS, the GOS website, results data), what they do, and what is missing.
updated: 1 Nov 2026
status: Terverifikasi
---

## Touchpoint map

| Touchpoint | Current function | Ownership | Notes |
|---|---|---|---|
| Instagram [@xseries___](https://www.instagram.com/xseries___/) | Main channel: announcements, player reveals, FAQ, recaps | XSERIES | 60.2K followers. Key info is stored in highlights |
| Threads [@xseries___](https://www.threads.com/@xseries___) | IG cross-posts | XSERIES | 1,156 followers |
| YouTube [@gamesofsociety](https://www.youtube.com/@gamesofsociety) | Live, highlights, full matches for members only | GOS | 241K subscribers, shared with Futsal Series |
| TikTok @futsalseries | Short clips | GOS | Not an XSERIES-specific account |
| [GOERS](https://www.goersapp.com/events/xseries-3--xseries3) | XS-3 ticket sales | Third party | Standard GOERS event page |
| [gamesofsociety.com](http://gamesofsociety.com/) | GOS company profile | GOS | Futsal Series, NCFS, and SAS have their own subdomains |
| [xseries.gamesofsociety.com](https://xseries.gamesofsociety.com) | **Placeholder** | GOS | All links point to "#", the hero copy is not XSERIES-specific, there are no teams, players, rules, schedule, or tickets |
| [Lapangbola](https://live.lapangbola.com/tournaments/fixtures/klasemen-x-series-2025) | XS-1 standings, plus scores and line-ups for every XS-1 and XS-2 match | Third party | The only structured results archive found |
| Team accounts (4) and player accounts | Team and personal content | Teams / players | Act as a distribution network |

## Current fan flow

```text
See reel/story on IG ──► open FAQ/TICKET highlight ──► link to GOERS ──► buy ticket
                     └─► search rules info on Google ──► media articles (Bola.com, Detik)
Match day ──► GOS YouTube ──► membership paywall ──► watch full match
After the event ──► YouTube highlights ──► (no official results/stats archive)
```

## Gaps found

1. **No working official website yet.** The subdomain [xseries.gamesofsociety.com](https://xseries.gamesofsociety.com) exists, but it is still a placeholder. Information is scattered across IG, GOERS, YouTube, and the media.
2. **No up-to-date official rules explanation.** The only official explanation is the GOS video "[XSERIES: EXPLAINED](https://www.youtube.com/watch?v=dV01YKtiNCo)" (1 Sep 2025), which covers the XS-1 version of the rules. There is no up-to-date official rules page, so the most complete explanation of X Cards and President Cards under the current rules is in the media (Bola.com).
3. **No archive.** Rosters, results, MVPs, and stats for each edition are not stored in one place.
4. **Fan data is not owned.** Ticket buyers are on GOERS, viewers are on YouTube, followers are on IG. XSERIES has no fan database of its own.
5. **The YouTube channel is shared.** XSERIES content is mixed with Futsal Series, NCFS, and national team matches.

> [!TIP]
> These five gaps are the basis for the [Product vision](/strategy/visi-produk/).

## Sources

- Public profiles of all the channels above, viewed 1 Nov 2026
- [Bola.com: XS-2 rules](https://www.bola.com/indonesia/read/6258652/xseries-2-sajikan-sportainment-5v5-dengan-aturan-unik-dimeriahkan-bintang-nasional-hingga-dunia)